About me
I am a Creative Operations executive and business operator with 25+ years’ experience building, scaling, and transforming global creative organizations. I design operating models, leadership structures, workflows, workforce strategies, and performance systems that enable creative teams to do exceptional work while delivering measurable business impact.

My career has been built at the intersection of creativity, operations, people, technology, and data. I have led multidisciplinary organizations across industries using workforce analytics, KPIs, dashboards, and business intelligence to turn complex environments into actionable decisions. I partner with creative leaders, executives, and cross-functional teams to improve capacity, quality, speed, resilience, and performance.

I believe great creative organizations are built on great operating systems. The best operations functions do more than manage process: they create clarity and reduce friction. My focus is building environments where creative professionals can concentrate on exceptional work while the systems around them improve transparency, enable smarter decisions, and support sustainable growth.

My approach combines strategic thinking with hands-on execution. I have designed organizational structures, scaled multidisciplinary teams, built capacity models, introduced AI-enabled workflows and automation, strengthened governance and compliance, and led organizations through transformation and disruption.

Career highlights include delivering a sustained 19% increase in utilization through a three-stage operational transformation; leading the 100% transition of a multi-location US creative organization to remote operations in two business days during COVID-19; maintaining business continuity through Hurricanes Helene and Milton; scaling multidisciplinary teams in response to demand; strengthening risk and compliance controls; and coaching and mentoring 15 colleagues into leadership roles.

Core Leadership Areas
Creative Operations • Business Operations & Operating Model Design • Strategy & Transformation • Workforce Planning & Capacity Strategy • Team Scaling & Resource Management • Business Intelligence & KPIs • Executive Dashboards & Analytics • AI Enablement & Automation • Operational Excellence • Business Continuity • Risk, Compliance & Governance • Executive Partnership • Organizational Development • Lean & Agile

Technology & Systems
Microsoft Excel • Power BI • PowerPoint • Adobe Creative Cloud • Forecasting & Reporting • Workforce Analytics • Creative Workflow Systems • Multimedia Production
Let's Connect
Interested in discussing a professional opportunity, exploring a potential collaboration, or learning more about my work? I'd welcome the conversation.
If you'd like access to my password-protected Transformations case studies, please use the form below to request access.
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